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Stop Guessing on Sales Hires. Build the Sales Machine. 

You don't need more 'training.' You need a repeatable management rhythm that turns your hires into a revenue-generating engine.

 

STEP INTO LEADERSHIP

10

Sales Leader Roles

1000+

Sales Staff Managed

3

Exits

$400M

 of Exit Value Created
Most founders lose over $150,000 in their first 18 months of sales hiring due to:
  1. Hiring 'closers' who only succeed when the founder provides the leads.
  2. No repeatable sales motion.
  3. Burning cash on CRM tools and headcount that don't produce pipeline. If this is your reality, stop hiring. Start building.

 

You are a successful entrepreneur.   You built a business being the only one who sells.
 
And now, you are about to hire your first salesperson1  They are trained in sales and are very experienced -  but you are not. Are you trained in sales management? Also no?  Do you need help?  
 
You worked hard to get here. You created this whole business. But how do you make sure that your investment in that sales resource will perform to your expectations? You know how to measure creativity, dedication, work ethics but when it comes to a salesperson, things get blurry.
 
SO, IMAGINE HAVING SALES MANAGEMENT SKILLS ALL OF A SUDDEN.  Understanding what an effective sales process looks like. What it feels like. Imagine sitting with your salesperson and asking questions about the deals. Questions that move the conversation forward. Questions that coach your salesperson. Imagine being able to look at a sales pipeline and seeing the gaps that need to be addressed. Looking at a client profile and sales cycle and be able to ask the top three questions for that deal that will make it move faster. Imagine being able to know when the data is real in the pipeline.  Imagine being able to quickly identify which prospects to work with and which prospects need more work before getting attention.
 
Imagine building a real sales team and handing off a performing sales organization to a sales leader and being able to play a key role in moving critical accounts forward.


Are you going to take the lead and invest to free yourself so you can scale your business?

The Curriculum: No Fluff, Just 
Execution

In 16 sessions over 8 weeks, we cover the full lifecycle of a Sales Leader. This is a blueprint for high-performance sales teams.

The Blueprint for Scale – Designing coverage models and mapping the sales motion.
Precision Recruiting – Eliminating "gut-feeling" hiring to recruit pure A-players.
Cadence & Execution – Driving relentless activity daily without micromanagement.
The Force Multiplier – Moving from the best closer to building an entire team of closers.

Strategic Partner Management – Recruiting and leveraging resellers to double your footprint.
High-Performance Guardrails – Managing underperformance and protecting the business.

Scarcity is Real : 20 Seats. One Goal.

I do not scale these cohorts because leadership requires focus. There are only 20 seats available. Once they are gone, you wait until the next cycle—if there is one.

★★★★★


"I had the pleasure of working with Michel, a coach, and data-driven sales leader. He brings discipline, integrity, and coaching skills to your team, and his expertise in navigating complex enterprise deals is unmatched. I would highly recommend Michel as a sales leader, as a consultant, and as a mentor / Coach. He has always been professional, helpful, and kind to me, and others I have observed him with!"

— Ardavan Iranmanesh, Founder at Payli.app

★★★★★


"Michel is one of the most solid guys I've ever had the opportunity to work with, both professionally and personally."

— Chris Ramsey , Co-Founder at Radian6

★★★★★

 Decades of successful business building, the development of a proven Executive Sales Process, and an authentic network of reliable contacts have given Michel the ability to develop sales teams and business leaders in transformational ways.

I recommend Michel's abilities in the development and training of Sales Teams and Sales Leaders without reservation.



— Tracy Clinch, President and CEO at Masitek Instruments Inc.

★★★★★


"Michel played a pivotal role in evaluating the sales process of a company we recently acquired. His expertise proved invaluable in identifying necessary improvements prior to the completion of the acquisition, resulting in a smooth transition for the sales team. Michel's ability to swiftly grasp the intricacies of diverse industries and sales processes is truly remarkable, It helps him make qualified recommendations. His guidance proved instrumental at a time where we had a million things that needed to be figured out in a very short window. "

— Yves Boudreau, CEO at CareerBeacon

If you are a founder or member of an executive team, I will give you all the insights needed to understand sales and build a high performing sales organization until you are ready to hire a sales leader

 

There aren’t many organizations that will provide you access to someone who has built, lead and created winning environments.  This is not theory.  This is real life experience winning clients with my teams in Canada, US and Europe.  Working with the largest brands with ecosystems of direct sales and channels.  I will show you how to create a repeatable sales motion and build a predictable sales engine.

SIGN UP NOW

The market does not wait for you to
"get ready."

Founder-led Sales will only take you so far.  You need to bring people in and know how to manage them.

Start Date: July 6th

Location: Online via salesleadership.io 

The 8 Weeks Sales Leadership Journey

$1 995 Cdn

  • 16 Group Sessions: Twice a week, 60 minutes,  over 2 months!
  • Interactive Learning: A new mission-critical topic every single meeting. 
  • Peer Network: Collaborate with 19 other professionals in a closed environment.
  • 60-Minute Q&A Every Week: Total access to my experience to solve your specific roadblocks. 
  • A complete blueprint for building and leading a sales team
  • Proven frameworks for recruiting, hiring, and managing A-players
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Frequently Asked Questions